Documentation | Reports

Digital campaigns come with a set of standard reports that can be accessed from the Live Reports tile on a campaign dashboard. See below the current standard reports for digital campaigns with links to the relevant documentation:

Campaign Funnel Report

The digital campaign funnel report tracks the progress of leads within a campaigns pipeline from the top of the funnel to the bottom whilst tracking the ROI of the campaign....

8x8 Agent Activity Report

This report displays the stats for all call activity by agents made in a Digital Campaign...

Campaign Cost Over Time Report

This report tracks various cost metrics of a given digital campaign. The report tracks the spend, cost per click and the cost per each stage of the funnel across various date ranges....

Publisher Report

This overview report tracks the quality of content syndication leads for each publisher by campaign....

Activity Audit Report including (CPL)

This report displays the number of changes made to WorkItems and the qualification status of leads in a campaign...

Content Syndicaton (CPL) Statistics Report

This report displays the statistics of leads by Lead Stage for Assets, Publishers and Advertisers for Content Syndication Campaigns...

Data Enhancement Report

This report shows you how much your data has been enhanced in terms of the number of data elements for core data fields....

CPL Publisher by Publisher Report

This report tracks the quality of content syndication leads for a specific publisher by campaign....